Calling her brand ‘the African equivalent to Kylie Kardashian’s Kylie Cosmetics’, serial entrepreneur Connie B has launched a variety of lipstick types called Connie Transform. The variety includes liquid matte, instant dry and smudge free lipsticks in the following five flagship shades:
Connie Transform lipsticks are sold online. Each lipstick retails for R160 and can be couriered across the country with courier prices ranging from R50 to R80 per delivery.
Connie B is best known as a fitness guru but when she found herself spending most days and nights in a ponytail and sweat pants she realised she needed to change, to transform.
‘The separation between being a stay-home mom and a six figure earning woman stands in the art that is makeup and lipstick is the final touch. Transform yourself,’ says Connie B.